Branding Strategies

Think you’re immune to marketing tricks? From words to colors, subtle cues shape your choices without you knowing. Discover 5 priming tactics: semantic, visual, emotional, perceptual, and repetition that marketers use to make you say “yes.”

In today’s cashless world, leveraging convenience and gamified payments can boost spending, but using these strategies responsibly is...

PRICE ANCHORING is a psychological pricing strategy where a seller sets a high initial price (the anchor) for a product or service.