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Not Loud, Just Effective: The Quiet Side of Marketing
Compared to loud marketing, which often uses bold visuals and high-energy messages, quiet marketing takes a calmer and more authentic approach. More brands are turning to it today because customers value sincerity over flashiness.
Amelia Er
Nov 125 min read


From Familiar to Memorable: 2 Biases That Make Your Brand Stick
Repetition is a powerful tool in shaping memory and decision-making. When people encounter the same message or information multiple...
Pei Yen Hew
Sep 243 min read
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